(Portfolio)
02 / 08
← All projects
Milena Menezes
About the project
(Context)
Milena's practice was already recognized for its quality and sensitivity, but the brand didn't yet translate the depth of her work or position her as a reference in the Brasília market.
(Concept)
A continuous-line symbol for “noise-free architecture”, and the macaw, an everyday presence in the skies of Brasília, as a signature illustration that anchors the brand to its territory.
Tons Design®
It's not just about design: it's clarity, authority and positioning. It's the ability of a professional to recognize herself and be recognized.